Welcome Harvest Road

   03 May 2022

New Dowerin partnership harvests road to ag leadership

United by commitments to excellence in agriculture and supporting community, Dowerin GWN7 Machinery Field Days has welcomed Harvest Road to its fold of partners supporting the historic Field Days event.

A company of Tattarang, Harvest Road is one of Australia’s largest and most diverse agri-food businesses. The Group’s beef division – which includes the Harvey Beef brand – is the state’s largest beef processor and owns a state-of-the-art processing facility in Harvey.

Tasked with the mandate of ‘Growing industry, seeding connections and cultivating community’, Dowerin GWN7 Machinery Field Days General Manager Danielle Green said Harvest Road’s legacy in the sector and proximity to the communities served by the Field Days – Harvest Road recently bought New Norcia Farm in the Shire of Victoria Plains just two shires away from Dowerin – was a symbiosis with the Dowerin event.

Citing recent forecasts from the Australian Bureau of Agricultural and Resource Economics and Sciences modelling Australian agriculture will hit a new record-high $81 billion in 2021-22, Ms Green said the Field Days focuses on supporting the sector and agricultural operators so they can harness this growth now and in future.

“Harvest Road is a terrific example of agricultural leadership, innovation and sustainability in practice,” said Ms Green.

“Having recently joined other international leaders in the Global Roundtable for Sustainable Beef (GRSB), they are contributing to stewardship of ensuring the beef value chain is environmentally sound, socially responsible, and economically viable.”

“And this too is what Dowerin GWN7 Machinery Field Days is all about: bringing people together at an event which unites the agricultural industry and promotes its long-term sustainability’. 

Paul Slaughter, CEO of Harvest Road, agreed that industry collaboration was vital to the growth and sustainability of the agricultural sector.

“Our commitment is to work across the sector to ensure that the standards articulate the good work that is happening in Australia. This enables continuous improvement,” said Mr Slaughter.

“Sustainable progress happens when we work together – industry, producers and processors, retailers, governments and consumers. The Field Days is a terrific example of the power of collaboration and connection, and Harvest Road looks forward to being part of an event which provides so much opportunity to the sector and contribution to the community,” he said.